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FULL SERVICE AMAZON BUYER

Adam Eshenroder
Oct 24, 20242 min read
When Amazon Pulls the Plug: Dark Energy's Impossible 75-Day Fight for Account Reinstatement Ends with Reach’s Expertise
In the blink of an eye, Dark Energy watched their Amazon lifeline vanish. On July 1, 2024, the portable power bank maker's thriving...
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Psalm Pollock
Aug 15, 20243 min read
We Grew and Recovered Gnarly Nutrition's Subscribe & Save Program From Scratch, Adding $13,000 in Monthly Recurring Revenue in 30 Days
Short Teaser: Gnarly Nutrition Faced a Total Loss of Subscribers When They Transitioned Resellers. We Recovered Their Subscribers and...
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Reach Staff
May 22, 20241 min read
Eight Unexpected Tricks to Choose a Best-Selling Product on Amazon
Choosing a best-selling product on Amazon isn’t always intuitive. Even your website’s top-selling products may not have the wide appeal...
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Reach Staff
May 13, 20245 min read
Five Ways Rufus AI Benefits You As a Seller
On Thursday, February 22, Amazon launched its new Rufus AI tool to a beta group of select users. This new AI-powered shopping assistant...
18 views
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Reach Staff
May 11, 20244 min read
Meet Rufus AI: Are Your Products AI-Friendly on Amazon?
Rufus AI is Amazon’s new shopping companion, and CTO Werner Vogel says it’s here to stay. Although currently in its beta launch phase,...
19 views
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Reach Staff
May 8, 20245 min read
How to Find the BEST Competitive Keywords for First Page Ranking
On Amazon, it’s critical you make it as close to the front page as possible. The closer you are, the better your sales will be too. To do...
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Reach Staff
May 1, 20243 min read
Why Your New Amazon Ads Might Not Be Working
“I started up my Amazon seller account one week ago. As of today, I have five listings with 150 views total. Why aren’t my ads getting...
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Reach Staff
Apr 24, 20244 min read
Should You Sell with FBA or FBM on Amazon?
If you’re scratching your head when you read this question, you’re not the only one. At its heart, the question seems to come down to one...
8 views
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Adam Eshenroder
Apr 4, 20245 min read
Lost the Buy Box? How to Get It Back, and Keep It.
You’ve done all the hard work. Your customer chose your product from Amazon Search, or clicked on your advertisement. Your descriptions...
48 views
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Cody Thomas
Apr 4, 20242 min read
How Pup Planks Became the Pet Product of the Summer with 240% Growth Year Over Year
Picture this: A perfect summer day, the sun’s shining, you're chilling on the boat with your besties, sipping something cold, and life’s...
30 views
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Adam Eshenroder
Apr 2, 20244 min read
How to Win Your Amazon Advertising Bids Every Time, Without Overpaying
In the busy Amazon marketplace, where millions of transactions happen daily, the art of advertising is crucial for brands who want to...
37 views
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Adam Eshenroder
Mar 29, 20242 min read
Told They Had 'No Path to Reinstatement,' We Reactivate SureCan's Listings in Six Weeks
SureCan was doing everything right—until Amazon changed their categories, adding a new “safety can” category. SureCan, whose safety cans...
42 views
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Adam Eshenroder
Mar 28, 20247 min read
How to Grow Your Organic Reach on Amazon with Paid Ads
By now, you know that Amazon Ads can help you skip the line and snag the top spot in search—for a price. What you may not know is that...
6 views
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Psalm Pollock
Mar 14, 20242 min read
How Wrap Buddies Won the Holidays with No Stock Outs and 67% Growth Year Over Year
After a busy day of holiday shopping, the quest for the perfect gift ends in a frantic flurry of paper and tape. It's that time of the...
28 views
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Adam Eshenroder
Mar 14, 20245 min read
Bad Amazon Review? Your Negative Review First Aid Kit
Uh-oh! You've just received a negative review—the enemy of every eCommerce manager out there. At first, you shrug it off, pretending it's...
125 views
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Adam Eshenroder
Mar 12, 20243 min read
Products That Fail This 3-Second Rule on Amazon Search Fail, Period.
Do you know how to optimize your product listings so that they rank highly in Amazon Search, every time? Read this article to find out how.
45 views
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Adam Eshenroder
Feb 22, 20246 min read
Five Steps to Double Your Amazon Reviews This Year
Use these tips to get more (positive) reviews on Amazon. Ready, set, go...!
126 views
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Cody Thomas
Feb 14, 20242 min read
LCG's Amazon Breakthrough: Conversions Up 5%, Sales Leap 278%
LCG had a corner on the faux plants market—off Amazon. With their products on the shelves at Target, Home Goods and on WayFair, they were...
58 views
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Adam Eshenroder
Feb 6, 20244 min read
This One Step Gets Your Products Protected from Counterfeiters on Amazon Forever
Amazon is a sea of resellers, all looking for that next big product to promote. But sometimes, those resellers don't play fair....
69 views
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Adam Eshenroder
Feb 2, 20247 min read
How to Choose Scroll-Stopping Images for Your Amazon Products
Ever stumble on a product on Amazon and think, "Wow, that looks amazing!"? That is the magic your product images need to command. Making...
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